Affiliate Disclosure
How we earn money, how our commercial links are labelled and why it never buys a better score.
On Dating Journal is free to read. We pay for our journalism largely through affiliate commissions, and you deserve to know exactly how that works before you click.
How affiliate links work on On Dating Journal
Some of the links on our site, most often the “Visit site” buttons on reviews and rankings, are affiliate links. If you click one and then sign up, subscribe or make a purchase with that company, we receive a commission from it. You pay nothing extra, and the price you see is the price you would pay by going to the company directly.
Affiliate links on On Dating Journal run through addresses that begin with /visit/, for example ondatingjournal.com/visit/app-name/. That redirect sends you on to the company’s website and lets the company know the visit came from us, which is how commissions are tracked. Not every /visit/ link earns us money, but every link that can earn us money uses one. Where a page contains affiliate links, we say so at the top of the page, before the first link.
The cookies involved in this tracking are explained in our cookie policy.
Commissions never decide our rankings
No company can pay for a review, a higher score or a place in our rankings. Scores are set by our editors using the published method on our how we review page, and they apply in the same way whether or not we earn anything from an app.
An app that pays us nothing can top a list, and an app with an affiliate agreement can be marked down or left out. Partners do not see our copy before publication. Our editorial policy explains how commercial and editorial decisions are kept apart.
The rules we follow
In the UK, the Committees of Advertising Practice require marketing to be “obviously identifiable as such” under rule 2.1 of the CAP Code, and the Advertising Standards Authority has published specific advice on affiliate marketing. The Competition and Markets Authority also publishes guidance on reviews and endorsements under consumer protection law.
In the US, the Federal Trade Commission’s Guides Concerning Use of Endorsements and Testimonials in Advertising require material connections to be disclosed clearly and conspicuously, and its Endorsement Guides FAQs address affiliate links directly.
This page, and the notices on individual articles, are how we meet those standards.
Questions
If you think a commercial link on our site is not properly labelled, email us at [CONTACT EMAIL].